Vol. 1, No. 1, August, 2015

• Cover Page
• Editorial Board
• Table of Contents

 

 

• Opinionated Tweet Mining Implicating the Rudimentary 'R' Language
• Analyzing Customer Experience Constructs that Induce Apparel Product Attachment in Young Consumers
• Human Values -a Missing Link in Doctor Patient Relationship
• Indian Private Labels: Modifying Retailing Perspective
• Design and Implementation of Floating Point Multiplier using VHDL
• Impact of sales promotion technique used by online dealers on consumers
• Factors Determining Employer Branding in India: An Empirical of Fresh Management Students